About us
Truck Guru's is the leader in creating concepts and designs that translate into the highest level builds and tools for your company/business.
Our Story
Truck Guru began in 2007 when founder Cris Payne completed his first full-size truck build. What started as a passion quickly turned into an obsession, growing rapidly. By 2010, Truck Guru debuted a build at the SEMA Show, along his journey he teamed up with his good friend/graphic designer Mat McDonald, As a team they have designed, marketed, built, managed, and showcased nearly 100 high-quality builds at the prestigious event. Through collaborations with top publications and manufacturers across the country, Truck Guru has cemented its place as one of the leading automotive marketing agencies. Known for exceeding expectations, their motto is, "Under Promise and Over Deliver, ALWAYS!"
Testimonials
Interco Tire
"Interco Tire Corporation prides itself on having a reputation for offering innovative, quality built products, & for having a positive image in the automotive aftermarket industry. Teaming with Truck Guru staff allows us to gain much needed marketing exposure in a fashion that is consistent with our goal maintaining that reputation. When we work with TG & crew we know exactly what we'll get & that they will deliver more than promised."
Rolling Big Power
" Truck Guru is the true definition of a partner - he is the consummate professional, and always delivers. In this industry, you need partners you can trust, and Cris is that. His trucks are consistently of the highest quality, creative designs and delivered flawlessly and his builders are passionate, professional and fun. Working with Cris means I know he will execute flawlessly, and have my brand's best interests while doing it. Can't ask for more than that."
Royalty Core
" Royalty Core has had the pleasure of working with TruckGuru on dozens of SEMA builds over the last several years. We enjoy Cris' passion for his work and admire his creativity for designing and managing some of the most unique, and always high quality, trucks on display at SEMA every year!
